Did you see our brand new campaign pictures? We did a really cool photoshoot to make some pictures and show you the new Spring / Summer 2018 collection of DWRS label. 

Keep on scrolling to see the BEHIND THE SCENES of this shoot! This is how we roll :-D

T H E  M O O D B O A R D

moodboard fashion fashionshoot photo shoot photoshoot mood

Here we go! We are so excited to do our first photoshoot for the brand. Preparation is KEY for a good result so we made a moodboad to show the team a little impression of what the result should look like. Keywords for the shoot:

- CLEAN
- FUN
- ILLUSTRATIONS

We wanted to show a clean white look with the focus on our shoes. But since we are DWRS we also wanted to show some fun! This is why we decided to add some illustrations to play a little with hearts and stars which are also big key-items in our collection. 

hearts drawing illustration

 

T H E  M O D E L

model photoshoot photo shoot fotoshoot foto

We selected a model with a fun and different look who was not afraid to play a little on set. And here she is: meet MARA !

 

T H E  S H O E S

SHOES styling schoenen set photoshoot shoot photo foto fotoshoot

The most important part of the shoot: THE SHOES. We selected a lot of styles / models so that we were able to show a good image of the spring / summer collection of DWRS label. Of course, we had too many shoes to shoot them all so in the end a smaller selection made it on camera :-D

 

T H E  S T Y L I N G

styling fashion clothes kleding sets photoshoot photo shoot foto fotoshoot

Many clothes and accessories were on set to make the perfect look complete!

 

T H E  M A K E - U P

make-up make up visagie visagist photoshoot fotoshoot fashion

Our model Mara looked flawless because of the perfect work of our visagist Celine! 

 

T H E  S E T

set fotoshoot fotograaf model

set photoshoot

set photoshoot fotoshoot

This is the studio where we shot the pictures! It was a perfect environment to make our own party! So many pictures, and such a mess in the end...

 

T H E  ( D R E A M )  T E A M

team dreamteam photoshoot fotograaf visagist model stylist

Its a WRAP! This was the dream team of the day! Special thanks to the photographer Jeroen for making us so many nice pictures! And of course, Mara & Celine, you where great! 

THANK YOU!!

 

( Curious for the result? Stay tuned for our next blog post for all pictures! )
09 februari 2018 — Aukje Troost